The Workwear Rules

SHOP NEW IN

JUST LANDED
  • Woman in a red dress standing on stone steps with classical architecture in the background

    Shop Dresses

  • Person wearing a tan coat with a blue heart design on a street.

    Shop Coats & Jackets

  • Woman in a striped sweater and blue pants walking past a bicycle on a city street.

    Shop Knitwear

  • Woman in a red and white striped shirt sitting at a table with a drink, holding a phone.

    Shop Tops

  • Woman in a patterned dress and red bandana sitting by the water.

    Shop Holiday

  • Two people wearing colorful striped sweaters against a clear blue sky.

    Shop Mini

EDITOR’S PICKS

  • Person wearing a patterned sweater and red pants sitting on a pink couch with 'New Romantics' text. Woman sitting on a floral-patterned couch wearing a red and white sweater with heart designs.

    At home with designer and consultant Violet Dent and her swoon-worthy 
pink-themed interiors.

    SHOP VALENTINES
  • Woman posing by a waterfront with 'Cover Up' text overlay

    Grim weather means an excuse 
for a great jacket. We've got 
your back this Winter.

    SHOP JACKETS
  • Woman in a long dark blue dress standing against a stone wall with 'The New Uniform' text. Woman wearing a navy dress with 'The New Uniform' text overlay against a stone wall.

    Denim for work? That'll be a yes. 
A preview of the tailored pieces guaranteed to command the room.

    SHOP DENIM
  • Four children sitting on a colorful bed with 'No Sweat' text overlay. Four children sitting on a colorful bed with 'No Sweat' text overlay.

    Cotton joggers and sweatshirts that 
feel as soft as cotton wool (almost). Pure comfort and joy.

    SHOP MINI COSY EDIT

Buy better. Buy less. Wear more.

SEE OUR SUSTAINABILITY AIMS